Geoloqi is a fully customizable GPS-based application that lets you set your own reminders, rules and notes based on your geographic location. Think FourSquare without the exhibitionism. Geoloqi, the brainchild of cyborg anthropologist Amber Case and her partner Aaron Parecki, will use GPS technology to map users, but not broadcast their locations to the worldāonly those they choose to share it with and when.
The app lets you decide how long to share your location. "I'd like to share my location with a client if Iām meeting them somewhere, so they can know when I'll arrive," writes co-founder Parecki in a web presentation on the faults of other location-mapping products including Foursquare, Dopplr and Gowalla. "But after our meeting, I absolutely don't want them to access my location. This is often true even with friends. Friends' location is not always relevant to me. Current location-sharing systems are currently all or nothing."
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"This is a very different approach to sharing than most social networks take," Parecki points out, "Since we donāt limit to sharing with other Geoloqi users."
The Portland-based pair of Parecki and Case has so far received no major financial backing, and Parecki says all design and development has been done by volunteers who are helping out because they are "very interested in the project." Pricing for the application, which will be released as a public beta in January and will be available at the app store has not been finalized.
With no millions of VC money to prop them up, I wondered to Parecki how Geoloqi hopes to be self-sustaining in the year to come, and his response was far from the advertising-based answer I expected. "We plan on licensing the iPhone software development kit to developers who want to integrate location into their own apps," he told me. "Also we will likely charge developers for heavy application programming interface access if they go over a certain threshold."
An open-source group called geoloqi is trying to take that idea of an automated check-in radius even further.
The volunteer group of app developers, which is based in Portland, Oregon, is working on a website and app that will help trigger events if and when a person walks up to certain pre-set locations.
For example, you would be able to set the app to text you your shopping list when you went within a certain distance of your favorite grocery store.
Or, if you didn't show up to work by 9 a.m., you could set the app automatically to e-mail your boss saying that you're late, said Aaron Parecki, geoloqi's founder.
"We're calling these geonotes," he said, "and these are location-based notes so you can leave yourself a note that is tied to a location and pops up when you're there."
The site and the app should be up and running in about a month, he said. Geoloqi won't be a social network, exactly, but it could be integrated into Foursquare, Gowalla or other location-based networks, he said. The group has one new project up -- it's a Seattle, Washington-based website that can send you a text message, in real time, when a 911 call is placed within a certain radius of you.
There is no doubt that this weekendās 24-hour Open Government Tinkerstorm was a huge success! A conference room full of passionate open government developers came together along with city leaders like Bill Schrier, Seattleās CTO, and Robin Friedman, former Seattle Emergency and Disaster Management Director. Tropo, Socrata, and Amazon AWS sponsored the event and remained on hand to help and guide the event participants to success. In the end, all of the entries developed and deployed are available as open source and were produced for the benefit of the citizens of Seattle.
Reflecting on the event, I wanted to share an interesting observation that I had during the course of the contest. The winners of the iPad, Amber Case and Aaron Parecki, were not originally in the contest. They were hanging out with us at the event working on their totally awesome side project called GeoLoqi. Halfway through the event, Aaron looks in my direction and says that he is interested in integrating Tropo SMS with GeoLoqi. Several minutes later his iPhone buzzes with an SMS and he looks at me and Amber and says, āIt worked! GeoLoqi just me an SMS notification triggered by my location!ā This was certainly very exciting for all of us but it the event gets more interestingā¦
Amber and Aaron left to get some sleep and came back in the morning for breakfast with an idea to enter the contest. Their idea was ChatterCast, a mashup of Tropo, Socrataās data.seattle.gov, Instamapper, and GeoLoqi services. Basically ChatterCast subscribes your phone to real-time 911 call data provided by http://data.seattle.gov. ChatterCast alerts you based on your location of 911 events happening around you.
This is a great example of how someone with an idea can not only win a contest only after getting started in the final hours but how anyone with an idea can change the world. Tropoās ease of use makes it super easy to communicate with telephones via voice and SMS or even IM and Twitter with a couple of lines a code. Thereās no reason not to add telephone support to your existing web applications to make them even more powerful in this mobile and social age we live in today. So what are you waiting on? Sign-up for Tropo today and change the world!