#burningman
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An ad exec explains how Burning Man is really a marketing festival - Business Insider (www.businessinsider.com)"The key lesson from Burning Man is that the best kind of marketing today is the kind that is used to build religions, nations, cultural movements, and communities. The kind that is for most of us completely unrecognizable as marketing."
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Null Island would be a great place for Drowning Man: Burning Man for geo geeks