Aaron Parecki

7. You only need one product/service

In the beginning, you only need ONE good product that serves your target customer.

Instead of spending time making more PRODUCTS, spend your time making great FREE resources that attract more CUSTOMERS.

19. Restraint is a superpower

Most creators give up or burn out because they are spread too thin. They said "yes" to too many ideas.

If you're able to exercise restraint and focus on a tighter scope of commitments, you'll do deeper, more meaningful work.

That stands out.

17. No one is keeping count

Everyone is self-interested.

If you're worried that people are going to think you're sharing too much, selling too hard, or repeating yourself – relax.

No one is paying that close of attention.

11. YouTube is still a MASSIVE opportunity

YouTube is constantly trying to help your videos find an audience. And the analytics are amazing – they basically tell you what viewers are searching for.

If you make great videos and are data-driven, you can absolutely win YouTube.

"For a lot of topics, personal experience trumps everything. Not to knock creators, but by definition full time content creation gets in the way of having personal experiences that are worth writing about. "

That also seems like a massive insight to me.

2. Adding A-roll and Voiceovers

As you script your video, think about ways you can spice things up.

When I first started YouTube, I recorded a bunch of random B-Roll clips in one sitting - flicking through books, scrolling on the iPad etc.

I still use them to this day.

1. Fast, Bad, Wrong (FBR)

We all have unfair advantages that we can tap into.

Most of us let perfectionism creep in before we even get started with filming videos.

My best advice is to outline the 5-7 points you want to talk about super quickly and refine the script later.

Twitter already had a $400m paid API business with $360m(ish) in profits. This API provided real value to large enterprises. They fired the entire team so that business will go to $0 soon. Now they are going to charge a few dollars to developers who have no money. Sound trade.

Same. It's like, "man this feels so choppy for some reason." *adds j cut*

"I am editing genius."

• Features designed, implemented, undone on a whiplash whim with zero understanding of implications
• "Neutral Ideology" actually means "Desperately Propping Up My Own Ideology"

When will he get bored with this toy and put it back on his shelf? Any bets? Oh Happy Friday lol 😅

It's v. funny that everything predicted about this place is coming true

• Blue checks almost exclusively bought by slimy loud chuds who previously made fun of them for years, ruining the market for good folks
• Wheels wobble off after firing everyone who knows how this works

Lots of boomers showing up to protest but folks, if you loved how Ronald Reagan lowered your tax rates, then yes, you voted to convert cities to suburbs, whether you understand how government works, or not.

OTOH 'post-processing fuckery unrelated to the actual photons' is like 90% of how actual human vision works so you could say technology is finally approaching human levels of capability

It was just coded so sloppily it's counting internal service loads (even if they don't actually show the tweet to a person, Twitter passes the tweet around its various services aka internal systems) as "views"