Rough notes from the talk at pdx web innovators on 2/1/10 presented by Marshall Kirkpatrick
Creepy cyberstalking, or competitive intelligence?
- find the high value sources
- 146487 unread messages in gmail
- Google custom search engines - Marshall's Magic Search
- can search within only specific websites
- human brain - top sources as interruptions, notify me, iphone notification, tweetdeck columns, rss/im
- marshallk.com/twitter-is-paying-my-rent
Interruption-based systems
- oversubscribe, filter out the most important ones - requires human-brain parsing
- columns in tweetdeck, unique notification settings
- RSS -> IM/SMS tools - notify.me
- PubSubHubbub
- 1/30, 1/20 good ratio
- news.somnambulonimbus.com dashboard
- fluidapp.com - single-site browser, helps separate feeds
- newser.com - iphone app, headline summaries
Machine filtration
- identified top 20 people on delicious who bookmark sites first that they have then written about
- dygest.net/rww - determines values of multiple public feeds. given a body of sources, (green, film, chicago, bayarea, tech), notices when multiple sources are talking about the same topics, pulls key (unique) sentences from every source and builds its own article built from all sources.
- lazyfeed.com - "topic trackers" nice dashboard interface. scans your twitter/delicious feeds and determines what topics you talk about. recommends other topics and searches other blogs for relevant words to you.
Mix machine/human filtering
- google news - put a star on news items
- postrank - give it an rss feed, it scores each item 1-10 based on number of comments, inbound links, twittermentions, digg, etc.
- social media cheat sheet known experts in a field, look them up on delicious find top terms, find 90th percentile of other users who have bookmarked the same pages to discover the top sources for any topic.
- grou.pe - hivemind, given 5 twitter users, finds who those people are following that you aren't. note to self: make something like this!
- mailana - given a twitter username, finds the people they have had the most reciprocal twitter conversations with ** if you want to reach x, pay attention to y
Questions
- how do you make money? advertising on the blog, consulting with companies.
- do you turn off growl/notifications when you're writing? no, learns to watch out of the corner of his eye and catch
- where do people get the time to do things like edit wikipedia? watch less tv, there is still a lot of available brainpower from people who are watching tv
- headlines: how to..., top 5..., 5 reasons to..., the 5 ___ everyone should know
- what are you missing from your toolbox? open-source version of notify.me, zaptext, (rss to sms). don't know what's possible until i see what someone else has built. "if you're an engineer, god bless ya".
- use skype group chat to communicate
- yahoo/google news search for "youtube"
More resources/notes
- factorylabs.com
- vark.com - finds someone near your social circle who would be a good fit to answer the question and asks them for you
- changedetection.com - watches pages and pings you when a page has changed. (make a self-hosted version of this?)
- start with the companies' rss feeds watching for announcements
- quora.com