Aaron Parecki

That's a good question. I'd say, running your own Mastodon instance is a real commitment to upkeep and software updates. Also you probably don't want your actual home page to be the mastodon landing page, so you'd run it on an alternate domain or a subdomain, neither of which are ideal IMO.

As for the WebFinger route, that's only a halfway solution because the posts themselves live on your shared mastodon domain not your own. It's not terrible tho.