IndieWeb: The last (and only) online social site you’ll ever need—your own.
You don’t even need to “join it” because its something you can choose to own for yourself.
I know I’ve thought and probably said variations of this tagline many times in the past, but I’m not sure I’ve ever written it out. And perhaps it could be honed even further? It’s closely related to the idea that the IndieWeb is what you have when the Internet itself is your social media network.
It’s helped me that I have the capability to cobble together my own version. Eventually we’ll have lots more commoditized versions, but there are a few simple sign up and go options out there that don’t require as much tinkering if you’re interested.